Patient Reminder Text Messages

Why Patient Reminder Text Messages Are So Popular

It’s no exaggeration to say that smartphones have affected our lives. The way we communicate has changed. According to Gallup, more than two-thirds of 18- to 29-year-olds say they send and receive text messages ‘a lot’. Americans aged between 30 and 49 are texting quite a bit too. Many industries are noticing the trend. In response, healthcare providers are increasingly switching to patient reminder text messages.

Here at, we’ve watched things change. Back in 1998, the bulk of our business consisted of voice calls. Now, text messages account for over 50% of all the reminders we send. It seems mobile phones are barely used to talk to people these days. They send and receive emails, photos, and videos. Texting is still the dominant way millennials connect, and this is spreading to other demographics. On top of that, smartphones have now replaced calendars. This makes them the perfect devices to keep track of healthcare appointments.

Why Patient Reminder Text Messages?

Missed appointments cost the U.S. healthcare system more than $150 billion a year. Healthcare professionals absolutely need a solution that reminds patients of upcoming appointments. Emails can be missed and snail mail is, well… slow (not to mention expensive). But, 6.8 billion people now carry a mobile phone. With that kind of reach, it’s no wonder healthcare providers are texting patients.

Text Messages are Timely and Leave a Record

In this fast-paced world, speed counts. Patient text message reminders get seen faster than any other type of reminder. They contain all the upcoming appointment information. Plus, they leave a handy record on the phone. So when patients remember the day of the appointment, but not the time, it’s right at their fingertips. Some can even add the appointment to their calendar app with just a couple clicks.

Patient Text Message Reminders Save Money

Texting is much more affordable than sending bulk mail or tying up staff to make phone calls. But the benefits don’t stop there. The medical industry knows that preventative care is the best way to maintain health and lower expenditures as a whole. Patient reminder text messages can promote annual physical exams, vaccinations, flu clinics, and yearly mammograms, too.

Automated Reminders Do More

For healthcare providers, there are marked benefits to using automated text reminders. For one, the automated system is more accurate. It doesn’t make HIPAA mistakes like texting to the wrong number or sending patient data from an unsecured cell phone. It works when staff is out, too. For example, can send out text reminders on a Sunday for Monday appointments. This catches patients exactly when they need to remember. The automated system is never rushed, sick, or distracted. Plus it keeps track of mandatory do-not-call lists.

Where Does this Leave Patient Reminder Calls?

Patients and doctors still love patient reminder calls. They project an upscale image. Plus, when a voice recording is used, they have a human touch. Finally, some patients receive so many texts that, like email, some go unnoticed. At that point, the reminder call becomes a memorable beacon in a sea of text messages. Many clinics are letting patients choose which type of reminder to get. Perhaps, in the end, this makes sense: patients know themselves best.

The Takeaway

Why are automated patient reminder text messages so popular?

1. Text messaging is the fastest way to reach patients.
2. Text messages reach billions of people.
3. Patient reminder text messages leave a handy record on the device.
4. Text messages are affordable.
5. Patient reminder text messages can support preventative care.
6. Reminder text messages are accurate.
7. Automated messaging reduces the risk of HIPAA violations.
8. Automated systems can keep track of do-not-call lists.
9. Automated systems work on off days.
10. Text message reminders are patient preferred.

Healthcare providers need to contact patients in the most effective way possible. Patient text reminders are fast, accurate, and reliable. For now, they are the patient reminder of choice. If you’d like to see how automated patient reminders work, please try our live demo.